British Grand Prix 2007 Preview
- Demo of sub-titling and video hotspots

adding value to value to video assets with overlay technologies

  1. To run this demo double click the play button.

  2. Take your mouse up to the top right corner of the video where a "SUB" button will appear. On the "SUB" button you can select English or Spanish sub-titles or switch off the sub-titles.

  3. There are also video hotspots in this video. They can be hidden or visible. (The first time you use it you may need to allow pop-ups to open a new browser - before you can see the effect of clicking on a hotspot.)

  1. Whenever you see the following ads in the video, click on the point where the ad appears for Johnnie Walker, Allianz and Canon. These hotspots are invisible, so it could be turned into a competition where successful viewers are taken to a website with a prize upon submission of email details.

  2. As you play the video you will also see other video hotspots. You can make a hotspot obvious by putting a square box around it like with Jensen Button at 03:06. Or you can leave the viewer to "explore" with their mouse to then click on Anthony Davidson as at 03:32.

  3. Look out for the opportunity to buy a T-shirt at 04:39, send an "Email Button" at 04:46 and place a bet at 05:06.

Note the original video remains untouched. All the sub-titles and hotspots are overlaid the original video, so no video editing is required. in this example the video does not stop when a hotspot is clicked. However, the video can be made to stop and the viewer just presses the play button to start the video from when it was stopped.

There are obviously usability issues that need to be addressed creating video hotspots.

To find out more about video overlay technologies like this demo telephone
+44 1353 667973 or email Peter Bates pjb@pjb.co.uk 

pjb Associates is a UK and Ireland agent for PLYmedia

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Last updated 02 August 2007